The Campus Crusade evangelism strategist wanted everyone in the world to hear the good news that God loved them.
Paul Eshleman, an evangelism strategist who organized one of the largest outreach efforts of the 20th century so that everyone in the world could hear at least once that God loved them, died on May 24 at age 80.
Eshleman was the director of the Jesus Film Project, producing the 1979 feature for Campus Crusade for Christ (now Cru) in partnership with Warner Bros. and overseeing its translation into more than 2,000 languages. Eshleman arranged for the film to be shown across the world, from places in rural Asia and Africa where people had never seen electric lights before, to national television broadcasts in places like Peru, Cyprus, and Lebanon. According to Cru, nearly 500 million people have indicated they made a decision to accept Jesus as their Lord and Savior after seeing the film.
“I’m driven every day to say, ‘Who hasn’t had a chance to hear yet, and how can I make that possible?’” Eshleman once explained. “We are strategists for Christ, thinking of new ways to reach people with the message of life.”
Saddleback Church founder Rick Warren called Eshleman a “dear friend” and praised him for his “global impact.” Evangelist Franklin Graham said, “God used his life greatly.”
According to Steve Sellers, current Cru president, “Paul was a champion for the cause of Christ and challenged the Church to consider innovative ways to evangelize.”
Eshleman was born October 23, 1942, the eldest son of Janet and Ira Eshleman. His father was an evangelical minister who moved the family from Michigan to Florida in 1950 to launch a Christian resort. He purchased 30 acres of a closed army base in Boca Raton for $50,000, starting a church and a vacation …
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